Before jumping in on all the information about the role and what you can bring to the table, let us introduce ourselves real quick.
About usWe are Insider, a B2B SaaS company that drives growth for its clients around the world. How are we achieving this? We are the #1 AI-native platform for Customer Experience and Marketing—offers marketers a single platform to deliver unique experiences per person, drive profitable growth, and unleash peak productivity and efficiency. Our platform connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform.
We have just celebrated our
$500M Series E funding round, led by
General Atlantic. Before this, we’ve unlocked unicorn status following our
Series D round. We are backed by top-notch investors, including
Sequoia Capital, QIA, Riverwood, and
Endeavor Catalyst, and trusted by 1200+ brands from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Coca-Cola, Nike, L’Oreal, Singapore Airlines, Virgin, Nestle, Nissan, Lenovo, Puma, IKEA, Allianz, Dominos, CNN, and the list goes on.
Having unlocked unicorn status, Insider was congratulated for becoming one of the only
woman-founded, women-led B2B SaaS unicorns in the world, to achieve $200M in CARR (Committed Annual Recurring Revenue). Insider was named a leader in The Forrester Wave for Cross-Channel Campaign Management 2021, and Leader in the IDC MarketScape: Worldwide Omnichannel Marketing Platforms for B2C Enterprises 2023 Assessment. The company has been recognized in
The Top 1% of all software companies worldwide in G2’s 2024 Software Awards, and
named in The Top 10 Best Software Products with the most #1 rankings alongside other software legends like Google, Zoom, and Monday.com. According to G2’s Spring’24 reports. Insider is also the
#1 G2 Leader in 6+ categories, including Customer Data Platforms (CDP), Personalization Engines, Personalization Software, Mobile Marketing, Customer Journey Analytics, and e-commerce Personalization.
When our team founded Insider, they not only sought to create a product company but also to build the most socially progressive technology community in the world. Through our corporate social responsibility initiatives like 100Projects SheCodes, SheLeads, and SheMarkables, our community has committed to scaling its impact into our communities across 27+ countries, spearheading transformative projects in areas such as health, education, farming, animal rights, and increasing the proportional representation of women in STEM careers.
Behind all these achievements, there is an exceptionally talented and passionate team across 27+ countries that moves fast and agile, creates cutting-edge products, and focuses on making an impact. If you want to join us on this journey, just keep reading.
First things first: What is this role about? We are Insider, the world’s first Integrated Growth Management Platform that is loved by marketers crafting experiences for the world’s most renowned enterprise brands. We help enterprise brands
connect customer data across channels,
predict future behavior with AI and
individualize experiences.
We are expanding our Marketing nation across 25 countries and currently, we are looking for a new
Design Team Lead. If you thrive on challenges, can’t hide your creative energy, have a hearty appetite for growth and if you are up for the challenge of your lifetime, we are looking for you.
Design team eats creativity for breakfast. Every morning, they walk into the Marketing room with their artsy cups, oversized jumpers and stand cool during daily meetings. When their Apple icon lights up, they zone out. The journey begins. You can find them chit chatting with the white rabbit, travelling on the notes of electro tunes or having a heartfelt conversation with Tobias Van Schneider on a rollercoaster. They breathe in colours and breathe out art. Everyday.
As our
Design Team Lead you’ll join our designy folks, creative minds and trendsetters. If you think you have what it takes to inspire a team of Marketing artist to create a compelling story each coming day, if you are ready to lead our fast-growing design team supporting our design initiatives across 25 countries, and if you are ready to break all the rules that you have learned so far to start all over again, become one of us. Read on.
You’re probably expecting an eye-catching, mesmerizing job description that will sweep you off your feet, flavored with the coolest startup jargons. After all, we’re a Sequoia and Riverwood-backed company, with an awarded woman CEO and a team across the globe that takes the word “diversity” very seriously. But that’s exactly why we think that nothing says more than the real experience. We’re underdogs who believe in the power of actions more than anything else. So we asked our VPs of Marketing, Regional Marketing Managers, Country Managers, and Sales Teams to tell us what they would expect from our
Design Team Lead, and this is what they told us.
What we expect from you.As our Design Team Lead for Marketing, you’ll work as part of a cross-functional team and partner with regional VPs and Marketing Managers across 25 regions to strengthen Insider’s brand and voice, driving our sales and growth. You’ll be managing and coaching a team of talented designers and motion graphics artists to scale our design function globally with well-thought out templates and smooth processes. Overseeing all design requirements for content marketing, product marketing, performance marketing, branding, website conversion rate optimization and beyond you’ll be responsible for design excellence and all artwork created.
Key Responsibilites:
- Leading, coaching and inspiring a group of Marketing designers; managing their KPIs, performance and career development
- Ensuring design needs across 30 countries from US to Australia, from UK to Singapore are met on time and on budget
- Managing a large group of freelance designers and agencies
- Establishing efficient design processes that will help us scale our efforts globally
- Conceptualizing, designing and executing Marketing initiatives, continuously raising the bar for yourself and the team
- Leading/working on projects covering all design requirements for content marketing, product marketing, performance marketing, branding, website conversion rate optimization, landing pages, email, social media and more
- Manage and deliver a diverse range of overlapping design projects including graphic design, video, motion and illustration
- Defining “what’s next” to ensure latest design trends and best practices are reflected in our designs
Skills & Requirements:
- Graphic Designer in a B2B SaaS environment
- 8+ years of experience as a designer
- 8+ years of experience in leading design teams
- Keen to follow latest design trends in visual, digital, and graphic design with an excellent eye for typography and layout
- Fluent in Adobe Creative Cloud or equivalent, Sketch and Figma
- Obsessed with details and has a strong eye for alignment and details
- Strong organization skills and the ability to prioritise overlapping tasks/projects
- Flexible and adaptable to changing task priorities and workload in a fast-paced startup environment
- Assertive, proactive, empathetic and forward-looking
- Super energetic positive attitude, strong sense of humor and a hearty appetite for growth
- Creative horsepower.
- Open, transparent and empathetic leader who can provide assertive and constructive feedback to grow team members
- Proven ability to think conceptually to solve design problems proactively
- Fluent in English
