About Britespan Building Systems Inc.
At Britespan, we design, engineer, and manufacture innovative fabric building solutions that push the boundaries of what’s possible in agricultural, commercial, and industrial structures. Known for our Epic Building Series, we deliver structures that redefine durability, flexibility, and efficiency for livestock operations across North America. As a recognized leader in the industry, we take pride in our commitment to superior quality, client-focused solutions, and a collaborative workplace culture that values continuous improvement, innovation, and integrity.

Position Summary:

As an Agriculture Sales Specialist, you will be responsible for cold calling, generating and engaging with cold and warm leads, consulting for solutions, and selling our products through Britespan Building Systems directly to the end user. You will be working in concert with all departments to achieve a high rate of success.

All employees are to participate in, and positively contribute to the company culture, Health and Safety initiatives, continuous improvement and abide by the Employment Standards Act and all company policies and procedures while maintaining a customer service mindset.

Responsibilities:

1. Achieve revenue goals:

Develop and maintain in-depth knowledge of our products, quality standards, industry trends and competition.
Engage every assigned prospective client with Britespan sales cycle procedures and processes to achieve a high level of success, and a consistent Best-In-Class customer experience in concert with the dealer network assigned.
Prioritize agricultural hotspots, visible fabric buildings, and known competitors.
Use customer lists, permit databases, trade show attendee rosters, etc.
Establish a consistent daily/weekly call schedule.
Introduce Britespan value proposition (e.g., engineered structures, fast turnaround, local support).
Sell Britespan’s suite of products directly to the end user, when appropriate.
Objectives will include riding arena facilities, livestock, general farm buildings and agriculture structures.
Scopes of work for sales will include material packages only, furnish and install and turnkey projects.

2. Support Britespan Building Systems sales orders:

All actionable items from inbound lead to order processing will be documented and tracked in the company CRM program
Work with Project Management Team to ensure contracts have qualified pricing, clean scopes of work prior to signing, smooth hand-off & introduction to PM team, and supports liaison between PM Team and Owners as needed during execution.
Work directly with Britespan Customer Service Team to process and execute orders
Follow up with customers to collect payments, ensuring payments are prompt and as contracted
Follow through on all sales activities expediently to uphold company’s image and provide best-in-class services.
Follow up after construction is completed, to ensure customer satisfaction
Ensure warranty registration is completed on all orders
Manage sales projects from beginning to completion as required
Report bi-weekly on sales pipeline activity for leads and sales opportunities

3. Industry Outreach

Attend agricultural-focused trade shows and other appropriate events
Overnight travel may be required, but will be limited to no more than one trip per quarter
Responsible for uncovering additional sales opportunities when attending agricultural trade shows and events, bringing Britespan’s brand to the next level.
Responsible for researching strategic associations and membership programs to increase Britespan’s brand recognition.
Follow-up after construction to ensure customer satisfaction
Communicate requirements for all construction phases to direct sale customers

Position Qualifications:

Education & Knowledge

A strong background in B2B/B2C
A college degree, technical school diploma, certifications or equivalent experience
Ability to read structural drawings (Preferred)

Skills

Ability to work with prospective clients comfortably, clearly and effectively in person and over the phone
Ability to effectively sell
Financial Mathematics
Self-starter with the ability to work under pressure to meet sales goals
Flexible, highly motivated, efficient and well organized

Experience

5+ years of direct selling experience
Experience using Customer Relationship Management (CRM) programs such as HubSpot, Salesforce, and Microsoft Dynamics
CAD Experience (preferred)
Agricultural construction background (Preferred)
Direct experience in agriculture (family farm, agribusiness, or ag sales role)
Familiarity with fabric-covered or steel building systems
Networked in local agricultural communities

Communication

Excellent verbal communication
Building rapport with prospective clients, developing relationship-based selling and promoting a pleasant outgoing attitude
Proficient in electronic communication methods such as email, text, instant messaging, video meeting platforms such as Microsoft Teams, Zoom, Google Meet, and Webex

Britespan Building Systems Inc

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