At Elanco (NYSE: ELAN) – it all starts with animals!
As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets. At Elanco, we are driven by our vision of Food and Companionship Enriching Life and our purpose – all to Go Beyond for Animals, Customers, Society and Our People.
At Elanco, we pride ourselves on fostering a diverse and inclusive work environment. We believe that diversity is the driving force behind innovation, creativity, and overall business success. Here, you’ll be part of a company that values and champions new ways of thinking, work with dynamic individuals, and acquire new skills and experiences that will propel your career to new heights.
Making animals’ lives better makes life better – join our team today!
Your Role: Senior Manager Web & Media Orchestration - Consumer Brand Experience
Are you looking to transform an organization through performance marketing? Does Website leadership, codifying user experience, media strategy, planning, optimization and analytics in with a high performing and close-knit team in the Animal Health industry sound interesting? Then the Senior Manager Web & Media Orchestration -Consumer Brand Experience may be right for you.
We are looking for a strong strategic web/UX leader to drive performance based web, CRM and Consumer Brand Experience for our US Pet Health portfolio. This individual will:
Your Responsibilities:
Lead the strategy, planning, execution, and optimization of the U.S. Pet Health Consumer Brand Experience across owned and operated digital properties, ensuring a seamless, full-funnel brand journey for Pet Health Parents.
Integrate media and web strategies to create a unified, data-driven approach to brand storytelling, analytics, and performance optimization.
Partner with IT and cross-functional teams to design and enhance web UX, CRM, and rebate platforms — including programs like Your Pet and You — to elevate the consumer experience.
Enable exceptional UX and digital engagement for key RX innovations such as Credelio Quattro and Zenrelia, ensuring frictionless consumer journeys.
Champion a performance marketing mindset by building analytical rigor, fostering innovation, and driving measurable growth linked to clear business outcomes.
Strengthen and lead strategic agency partnerships across media, shopper, and web to enhance campaign effectiveness, optimize ROI, and build future-ready digital capabilities.
Collaborate across marketing, regulatory, and technology teams to drive omni-channel integration, compliance, and best-in-class brand experiences for Elanco’s U.S. Pet Health portfolio.
What You Need to Succeed (minimum qualifications):
Bachelor's Degree or equivalent in related discipline preferably business with digital marketing and multidisciplinary exposure
5–7 years of relevant experience in digital marketing, including 4+ years in website management
Very strong analytical capabilities and measurement
Working with sophisticated marketing technology & DSP Implementation
What will give you a competitive edge (preferred qualifications):
Experience working in performance marketing and media
Knowledge of and experience with retail media
Solid understanding of current media trends and emerging platforms
Proven experience collaborating with pure play and omnichannel online retailers and/or working on the agency side
Strong project management, interpersonal, and verbal/written communication skills
Additional Information:
Don’t meet every single requirement? Studies have shown underrepresented groups are less likely to apply to jobs unless they meet every single qualification. At Elanco we are dedicated to building a diverse and inclusive work environment. If you think you might be a good fit for a role but don't necessarily meet every requirement, we encourage you to apply. You may be the right candidate for this role or other roles!
Elanco Benefits and Perks:
We offer a comprehensive benefits package focusing on financial, physical, and mental well-being while encouraging our employees to pursue our purpose! Some highlights include:
Multiple relocation packages
Two weeklong shutdowns (mid-summer and year-end) in the US (in addition to PTO)
8-week parental leave
9 Employee Resource Groups
Annual bonus offering
Flexible work arrangements
Up to 6% 401K matching
Elanco is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status
