Global D&A Product Manager, Sales & Marketing F/M/X

Royal Canin • Aimargues, LP, FR • 1d ago

Global D&A Product Manager, Sales & Marketing

The Global Sales & Marketing - Data and Analytics Product Manager will manage the vision, roadmap, and delivery of a subset of the Sales & Marketing Data & Analytics solution portfolio.
Starting with key Sales & Marketing business problems and/or future-back capability needs, the Data & Analytics Product Manager will interface with market, regional, and global Sales & Marketing leaders, as well as functional experts, to build and deploy analytics products that create business value and advance the RC digital agenda.

Partner with the Director, Global Analytics Product Management for Sales & Marketing to continuously build a roadmap of highest-impact analytical product areas
For the Products they own, understand current state process, pain points, user personas and existing tooling to synthesize many different viewpoints of the problem that the Product addresses into a clearly defined vision
Architect the backlog of Epics that iteratively address the problem using the agile framework
Prioritize Epics into Product releases and advocate for resourcing to achieve Product goals
Oversee a squad of technical resources that will be deployed to the Product through release execution
Evaluate solution’s ability to solve the problem through adoption and other value creation indicators

Strategic inquiry to identify the underlying needs of Sales & Marketing stakeholders and influencing the organization to embrace new methods and technologies, mixed with
Technical breadth to identify and apply art-of-the-possible with advanced analytics in Sales & Marketing. This role will partner heavily with Sales & Marketing leaders in the business, other D&A and Digital Technology members, and with functional experts to define the unique value proposition for each Product. It will also be critical for this leader to work closely with end users of the analytics products to ensure positive end user experience to deliver on adoption and sustained business value. This role must “lead with problems, not tools” in an unbiased way to determine when appropriate to drive scaling as-is versus when to opportunistically evolve the Product to support increasing competitive advantage.

Bachelor’s degree in Marketing, Business Administration, Economics, or a related field is required
Master’s degree (MBA or similar) is a plus, particularly with a focus on marketing, product management, or strategy
Experience in product management, brand management, or go-to-market strategy within a sales or marketing-driven environment
Proven track record of working cross-functionally with sales, marketing, R&D, and customer success teams
Strong understanding of digital marketing, market research methodologies, and product lifecycle management
Familiarity with CRM systems (e.g., Salesforce), product analytics tools (e.g., Mixpanel, Amplitude), and project management software (e.g., JIRA, Asana)
Professional certifications (e.g., Pragmatic Institute, AIPMM, or similar product management or marketing credentials) are an advantage
Strong track record of customer facing success and business acumen in working with teams to identify problems to solve, ideating on the art of the possible, and bringing possibilities to life
Strength in business-to-science translation to enable partnering with business teams and technology teams in bringing analytics product ideas to life
Analytics foundation – knowledgeable in both operations research and the data science domain
Experience in delivery management of analytical products, or awareness of the drivers of complexity within delivery
Practitioner experience in the Demand (Sales, Marketing, Insights) domain a plus

Work with diverse and talented Associates, all guided by the Five Principles.
Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.
Best-in-class learning and development support from day one, including access to our in-house Mars University.
An industry competitive salary and benefits package, including company bonus.