At Elanco (NYSE: ELAN) – it all starts with animals!
As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets. At Elanco, we are driven by our vision of Food and Companionship Enriching Life and our purpose – all to Go Beyond for Animals, Customers, Society and Our People.
At Elanco, we pride ourselves on fostering a diverse and inclusive work environment. We believe that diversity is the driving force behind innovation, creativity, and overall business success. Here, you’ll be part of a company that values and champions new ways of thinking, work with dynamic individuals, and acquire new skills and experiences that will propel your career to new heights.
Making animals’ lives better makes life better – join our team today!
Your Role:USBrand Manager,Bovaer
As theUSBrand Manager forBovaer, you will be a key driver in the successful launch and adoption of one of Elanco’s cornerstone sustainability brands in the US dairy market. In this pivotal role, you will own the marketing activation, partnering closely with commercial leadership, external agencies, cross-functional teams,and the GlobalBovaerBrand Managerto execute the USBovaermarketing plan. You will have the opportunity to shape the brand's trajectory and grow your responsibilities as the launch matures, making a direct impact on Elanco’s mission.
Deliver the USBovaermarketing plan, including the customer value proposition and program strategy, to drive adoption and demand.
Own the US marketing activation, including localizing brand positioning, managing agency relationships, and driving the execution of the US thought leadership and event strategy.
Partner with dairy sales, technical, and channel leadership to drive execution,leveragingresources and managing customer value propositions.
Manage thebrandmarketing budget and oversee all US promotional materials through thePromoMats(legal and regulatory) approval process.
Serve as the primary liaison for US team communications, regulatory, and legal alignment for all brand activation activities.
What You Need to Succeed (minimum qualifications):
Education:Bachelor's Degree or equivalent relevant experience.
Experience:A minimum of 5 years of experience in marketing, brand management, or a related field, with proven experience in marketing strategy development and execution.
Top Skills: Recognizedexpertisein influencing complex business issues, with a demonstrated ability to lead and influence cross-functional teams, external partners, and agency relationships. Strong financial acumen with experience managing marketing budgets (OPEX) andanticipatingand resolving key business problems thatimpactthe function.
What will give you a competitive edge (preferred qualifications):
Bachelor's Degree in Business, Marketing, Science, ora relatedfield.
Experience within the animal health, dairy, or agricultural sector.
Expertise withpromotional review processes and systems (e.g.,PromoMats).
Experience in thought leadership execution and managing customer-specific value propositions.
Ability to solve unique and complex problems that have a broad impact onthe business.
Don'tmeet every single requirement? Studies have shown underrecognized groups are less likely to applytojobs unless they meet every single qualification. At Elanco we are dedicated to building a diverse and inclusive work environment. If you think you might be a good fit for a role butdon'tnecessarily meet every requirement, we encourage you to apply. You may be the right candidate for this role or other roles!
Elanco Benefits and Perks:
We offer a comprehensive benefits package focusing on financial, physical, and mental well-being while encouraging our employees to pursue our purpose! Some highlights include:
Multiple relocation packages
Two weeklong shutdowns (mid-summer and year-end) in the US (in addition to PTO)
8-week parental leave
9 Employee Resource Groups
Annual bonus offering
Flexible work arrangements
Up to 6% 401K matching
Elanco is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status