The Meeting and Tradeshow Manager will oversee the end-to-end planning and execution of corporate meetings, industry conferences, and events. This role will manage the full event lifecycle — from strategic meeting management and budgeting to booth design, logistical planning, and onsite execution. The ideal candidate will thrive in a fast-paced environment, possess strong interpersonal skills for effective collaboration with internal teams and external partners, and exhibit a commitment to delivering excellence in meeting and tradeshow planning.
Key Responsibilities:
Tradeshow Management
- Lead in the development and execution of exhibits and promotional assets at industry conferences.
- Focus on tradeshow strategy, implementation and impact measurement of Zoetis exhibit hall booth(s) and all promotional content.
- Work cross-functionally with marketing, sales and external agencies to ensure alignment of messaging, clear communications, and timely execution.
- Oversee booth concept, design, production, and setup for all events.
- Coordinate with creative teams and external vendors for custom booth elements, signage, and giveaways.
- Establish and manage working relationships with external partners to successfully execute business objectives.
- Deliver an exceptional customer experience while achieving business goals.
- Attend all conferences and manage booth logistics before, during and after conferences.
- Responsible for the training of the booth staff and management of all logistical support.
- Manage budgets to optimize spending and maximize impact.
- Track expenses, negotiate vendor contracts, and identify cost-saving opportunities.
- Manage inventory and warehoused assets throughout the year for corporate and field-based events.
- Own and maintain the master calendar for all tradeshows, conventions, and industry events.
Meeting Planning
- Plan and execute corporate sales meetings and customer events for internal stakeholders and veterinary professionals.
- Develop and manage budgets for each event, ensuring cost-effectiveness and accurate reporting.
- Oversee all logistical components including venue sourcing, contract negotiation, attendee management (registration and communication), catering, transportation, room setup, audiovisual needs, and signage.
- Develop detailed timelines, checklists, and run-of-show documents for each event.
- Coordinate attendee travel arrangements, hotel room blocks, ground transportation, and travel communications.
- Manage invitation lists, track responses, and communicate special accommodations.
- Identify cost-saving opportunities while maintaining a high-quality attendee experience.
- Serve as the primary onsite contact during events, managing logistics, troubleshooting issues, and ensuring all elements are executed to plan.
- Conduct post-event evaluations and debriefs, collect feedback, and implement improvements for future events.
- Reconcile event expenses and provide final reporting to stakeholders.
QUALIFICATIONS
This role requires experience in event planning and tradeshow management and the ability to demonstrate the following:
- Ability to create immersive, memorable experiences that drive results.
- Strong business acumen with ability to think strategically and innovatively.
- Experience in directing and managing multiple vendors and agency relationships.
- Experience in booth design and working with creative and production vendors.
- Demonstrated understanding of customer experience principles in B2B environment.
- Proficiency in managing tradeshows and multifaceted meetings and events with meticulous attention to detail.
- Effective organizational, project management, and communication skills.
- Time-management skills with the ability to multi-task while meeting deadlines.
- Excellent verbal and written communication skills.
- Capacity to find solutions when faced with unexpected challenges.
The ideal candidate will thrive in a fast-paced environment, possess strong interpersonal skills for effective collaboration with internal teams and external partners, and exhibit a commitment to delivering excellence in meeting and tradeshow planning.
REQUIREMENTS
- BA/BS required, preferably in Meeting/Event Management, Hospitality, Marketing, Communications, or related field.
- 5-7+ years’ experience in meeting planning and event/trade show marketing with a strong track record of driving effective business and digital strategies.
- Direct experience planning meetings and events and managing tradeshows within the animal health or pharmaceutical industries is strongly preferred.
- Ability to travel up to 40-50% of the time.
- Strong computer skills in Microsoft Office (Excel, Word, PowerPoint). Experience in use of AI for research or meeting planning.
- Must be proficient in Cvent - Web Registration and Mobile Applications.
- CMP (Certified Meeting Professional) or similar certification preferred.
The US base salary range for this full-time position is $91,000 - $131,000 Our salary ranges are
determined by role, level, and location. The range displayed on each job posting reflects the base pay target range
for new hire salaries for the position. Within the range, individual pay is determined by work location and additional
factors, including job-related skills, experience, and relevant education or training.
This position is also eligible for short-term incentive compensation
This position is also eligible for long-term incentives
In addition to compensation, Zoetis offers a comprehensive benefits package that supports the physical, emotional
and financial wellbeing of our colleagues and their families including healthcare and insurance benefits beginning
on day one, a 401K plan with a match and profit-sharing contribution from Zoetis, and 4 weeks of vacation.
Visit zoetisbenefits.com to learn more.
Full timeRegularColleague
Any unsolicited resumes sent to Zoetis from a third party, such as an Agency recruiter, including unsolicited resumes sent to a Zoetis mailing address, fax machine or email address, directly to Zoetis employees, or to Zoetis resume database will be considered Zoetis property. Zoetis will NOT pay a fee for any placement resulting from the receipt of an unsolicited resume.
Zoetis will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees. This includes any Agency that is an approved/engaged vendor but does not have the appropriate approvals to be engaged on a search.
Zoetis is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status or any other protected classification. Disabled individuals are given an equal opportunity to use our online application system. We offer reasonable accommodations as an alternative if requested by an individual with a disability. Please contact Zoetis Colleague Services at zoetiscolleagueservices@zoetis.com to request an accommodation. Zoetis also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as employment eligibility verification requirements of the Immigration and Nationality Act. All applicants must possess or obtain authorization to work in the US for Zoetis. Zoetis retains sole and exclusive discretion to pursue sponsorship for the acquisition or maintenance of nonimmigrant status and employment eligibility, considering factors such as availability of qualified US workers. Individuals requiring sponsorship must disclose this fact. Please note that Zoetis seeks information related to job applications from candidates for jobs in the U.S. solely via the following: (1) our company website at www.Zoetis.com/careers site, or (2) via email to/from addresses using only the Zoetis domain of “@zoetis.com”. In addition, Zoetis does not use Google Hangout for any recruitment related activities. Any solicitation or request for information related to job applications with Zoetis via any other means and/or utilizing email addresses with any other domain should be disregarded. In addition, Zoetis will never ask candidates to make any type of personal financial investment related to gaining employment with Zoetis.
