Core Responsibilities
- Sales & Target Achievement: Drive sales of food products (e.g., confectionery, grains, poultry) to meet or exceed set targets.
- Client Engagement: Build and maintain strong relationships with supermarkets, grocery stores (bakalas), hotels, restaurants (HORECA).
- Product Promotion: Inform clients about new products, features, and promotions.
- Transaction Management: Process orders, generate sales receipts, and ensure accurate record-keeping.
- Market Knowledge: Stay updated on food industry trends, competitors, and market conditions.
- Reporting: Prepare daily/weekly sales reports and share insights.
Common Types & Settings
- Van Salesman: Sells directly from a van, often to smaller stores (B2B), carrying FMCG goods.
- Outdoor Sales Rep: Travels to meet clients, common in trading companies.
- Modern Trade/Retail: Focuses on larger supermarkets and retail chains (e.g., Arla Foods roles).
- Food Service: Targets hotels, restaurants, and catering (HORECA).
Skills
Key Skills & Requirements
- Experience: 1-5+ years in food/FMCG sales preferred.
- Driving: Valid UAE driving license often mandatory.
- Language: English essential; Arabic, Hindi, or Urdu can be advantageous.
- Skills: Excellent communication, negotiation, interpersonal, and analytical skills.
- Tools: Proficiency in MS Office and sales software.