Legacy Farmer serves as the compass for forward-looking family farms, helping them achieve financial mastery, constant growth, and build a thriving business for generations to come. We are committed to helping farmers master their finances with a business coach and a platform that provides access to proven playbooks, tools, resources, and thousands of hours of real-world training. We work with farmers across the US and Canada, from row crop to specialty crop operations.
We are looking for a
Community Manager to add to our team remotely in the US. You will be responsible for creating and maintaining vibrant, data-driven membership within the Legacy Farmer community by creating all member touchpoint discussion boards, events, gathering participation data, email campaigns, educational resources, analyzing transcripts and feedback to identify trends and address complaints. Your mission is to elevate the members’ experience across Circle and communication channels, ensuring every member feels supported, engaged, and valued.
We offer a competitive base salary, a fully remote opportunity, health insurance, and unlimited PTO.
Key Responsibilities
1. Circle Community Management (Primary Focus)
- Serve as the lead administrator of the Circle platform, ensuring a clean, intuitive, and active member hub
- Curate and organize discussion boards, resources, event recordings, and educational materials for maximum ease of use
- Monitor conversations, moderate discussions, and ensure a safe, productive, and collaborative environment
- Identify and spotlight member advocates to drive organic participation and peer-to-peer learning, prompt engagement, and highlight success stories
2. Data-Driven Engagement & Insights
- Collect and synthesize member interaction data from Circle, event participation, emails, engagement scores, content interaction rates and transcripts to identify emerging trends, friction points, and unmet needs
- Work directly with the Director of Coaching to translate data for monthly reporting into strategic initiatives that reduce churn, increase renewals, and enhance satisfaction
- Flag early warning signs for at-risk members and partners with coaches to design re-engagement strategies
- Ensuring insights into trends and complaints, content planning, onboarding improvements, and strategic marketing initiatives
3. Strategic Email Campaigns & Communication
- Design and execute email campaigns to increase event attendance, highlight new resources, and keep members connected between coaching sessions
- Segment campaigns to target specific member cohorts (e.g., new members, at-risk members, advanced operators)
- Partner with marketing to ensure a consistent brand voice while aligning messaging with member needs and coaching goals
- Use email performance data (open rates, click-throughs, etc.) to refine future campaigns
4. Event & Program Support
- Promote community calls, hot seats, risk management sessions, and educational series
- Support pre and post-event workflows: scheduling, promotional emails, discussion threads, and recording uploads into Circle
- Collect post-event feedback to improve programming and align future events with member interests
Qualifications
- Bachelor’s degree in Communications, Marketing, Community Development, or related field (or equivalent experience) is preferred
- 3-5+ years in online community management with a proven record of driving member engagement and retention
- Experience in data-driven community building, ideally in membership-based businesses or educational/coaching contexts
- Expert in community platform management (Circle preferred) and member communication strategies, CRM and email marketing tools
- Data-driven decision-maker with strong skills in analytics and engagement reporting
- Excellent written and verbal communicator with a knack for building authentic, detail-oriented, and collaborative online spaces
